SmithRx is Transforming Pharmacy Benefits

We are dedicated to reducing the complexity and costs of pharmacy benefits through radical transparency and cutting-edge technology.

Securing the Lowest Cost Prescription Drugs

Our mission at SmithRx is to deliver affordable medications while upholding transparency and integrity, always prioritizing the best interests of both employers and patients.

Jake’s Personal Journey

To understand SmithRx is to understand the healthcare journey of its founder, Jake Frenz. His story is one that is deeply relatable to many Americans. At 22, Jake stepped into a caregiving role during his father’s battle with cancer. Soon after, he faced his own cancer diagnosis, one that threatened the amputation of his leg. Years later, he again navigated the complexities of managing specialty medications while caring for his mother during her long-term illness.

A Broken Benefits System

Jake’s personal experiences underscored the profound failings within the U.S. healthcare system, creating a deep connection to the struggles many face when trying to access necessary treatment.

Our Founding Philosophy

These systemic inefficiencies led Jake to establish SmithRx, with a mission to bring transparency and fairness to pharmacy benefits management—an area often defined by opacity and injustice. Today, that mission continues to drive a broader transformation toward equity, efficiency, and genuine human compassion in healthcare.

Our Values

At SmithRx, our guiding principles—Courage, Integrity, and Together—serve as our north star, shaping our culture, grounding our decisions, and fostering our partnerships.

Courage to Transform

We're not tinkering at the edges of a broken system. We're re-imagining what pharmacy benefits could be, and building a model where every incentive always points toward the lowest cost drug.

Integrity to Lead

We believe honesty leads the way, and we hold ourselves to it first. Real transparency means clear data, no hidden fees, and turning a transaction into a partnership built to last.

Together to Succeed

Nothing this big gets created alone. We intentionally align with partners who share our purpose, moving forward together to make accessible, affordable care the new standard.

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